Getting started with public relations in Web3
About this course
Focusing on the three most important pillars of any effective Web3 PR campaign: thought leadership, project transparency and community-building, this section will show you how to actively cultivate a positive image to achieve your project goals.
About the Mentor
Tim Haldorsson
CEO
Tim first stepped into the crypto world in 2017 and has never looked back since. Now CEO of blockchain marketing agency Lunar Strategy, he’s also a published author and regular contributor providing forward-thinking insights to a number of respected Web3 publications like Cointelegraph and NFT Plazas.
Course Topics
1
Organic media & paid media for Web3
2
Web3 PR strategy
3
Paid PR for Web3
4
KPIs for Web3 PR
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